Terms of Use

CRAFTtrail — early access Last updated 14 August 2026

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1. Who we are

CRAFTtrail is operated by Craft Frame WORKS Ltd, registered in England and Wales, company number 16669774. CRAFTtrail, CraftFrame and NowNext.AI are brands of the same company.

Contact: contact@craftframe.agency

2. What CRAFTtrail is

CRAFTtrail helps you document the human decision trail behind AI-assisted creative work. You record a brief, capture evidence as you work, note the choices a named person made, and generate a Provenance Certificate with a cryptographic hash of the record.

CRAFTtrail is currently in early access (beta). The software is offered free of charge, it is incomplete, and it will change. Features may be added, altered or removed.

Alongside the free software we offer a paid Founding Membership (section 8A), which is a membership and price commitment — not a different version of the software.

3. What CRAFTtrail is not — please read this one

CRAFTtrail is documentation software. It is not legal advice, and it does not make you compliant with anything.

In particular:

• It does not make you compliant with the EU AI Act, the UK or EU GDPR, or copyright law. Article 50 marking obligations sit with AI providers and, in defined cases, with you.

• It does not guarantee that any work is protected by copyright, or that any claim of ownership will succeed.

• A Provenance Certificate is a record of what you documented. It is evidence of a process, not a determination by anyone that the process was sufficient.

• Whether a record helps you in a dispute depends on facts, jurisdiction and the quality of what you recorded. We make no promise about outcomes.

If you need to know where you stand legally, take legal advice.

4. Your content, and where it lives

Records you create in CRAFTtrail are stored in your own browser — in that browser's local storage and IndexedDB on your device. We do not receive them, we cannot see them, and we hold no copy.

Two consequences you need to accept:

• You are responsible for your own backups. Clearing your browser data, using a different browser or device, or a browser fault will lose your records. Export regularly.

• We cannot recover anything for you. There is nothing on our side to recover from.

You own your records, your evidence and your certificates outright. We claim no rights over your content.

5. AI assistance is optional and runs on your account

AI drafting is off by default. If you enable it:

• Evidence images and prompts are sent to the AI provider you configure, under your account and your contract with that provider.

• You are responsible for having the right to send that content to that provider, and for any charges they levy.

• Your account region setting governs whether AI assistance can be enabled at all.

With AI assistance off, no request leaves your browser.

6. What you must not do

You agree not to:

• Use CRAFTtrail to create false or misleading records, or to misrepresent who did what
• Capture content you have no right to capture, including other people's personal data where you have no lawful basis

• Present a certificate as a determination of legal compliance or of ownership
• Attempt to interfere with the service or the systems it runs on
• Resell or white-label the service without written agreement

Screen captures record whatever is visible. You are responsible for what you capture. We recommend closing unrelated windows, panels and inboxes before capturing.

7. Availability and changes

Early access is provided as is and as available, with no warranty of any kind, express or implied. We may change, suspend or discontinue the service, in whole or in part, at any time and without notice.

We intend to introduce paid hosted accounts. When we do, teams who joined during early access will keep their records and will be offered a founding rate as described on our site at the time. That intention is not a contractual commitment.

8. Liability

Nothing in these terms excludes or limits liability for death or personal injury caused by negligence, for fraud, or for anything else that cannot lawfully be excluded.

Subject to that:

• We are not liable for any loss of profit, revenue, business, goodwill, data or anticipated savings, or for any indirect or consequential loss.

• We are not liable for the outcome of any dispute, claim or regulatory process in which you rely on a record or certificate produced with CRAFTtrail.

• Our total liability arising from your use of the free service is limited to £100.
• Our total liability arising from a Founding Membership is limited to the membership fees you paid to us in the 12 months before the event giving rise to the claim.

Consultancy engagements (audits, pilots, partnerships) are governed by their own written agreement, not by these terms.

8A. Founding Membership — the paid tier

Founding Membership is a paid membership, not a software licence upgrade. The software is free for individual use, for members and non-members alike — we charge where we have costs, and running in your browser has none. What a Founding Membership includes:

• Price lock. Your per-seat price is locked at the founding rate for as long as your membership remains continuously active. If you cancel and later return, the then-current price applies.

• First access to hosted team accounts and new capabilities when they are released.
• Priority support. We aim to reply to members within two business days, from a named person. That is a target we work to, not a guaranteed service level, and it does not apply to requests that depend on third parties.
• One onboarding session of approximately 30 minutes per membership, arranged at a mutually convenient time within the first 90 days.
• A direct channel for shaping what is built next.

Honest limits, stated plainly:

• Membership does not entitle you to any specific feature, release, or release date. Hosted team accounts are planned, not promised; section 7 (as-is, as-available) applies.

• Fees are for the membership benefits above, not for the current software, which is free.
• We may close the founding tier to new members at any time; existing memberships continue.

Billing. Memberships are billed per seat, monthly or annually, through our payment provider. Prices are stated at purchase and include or exclude VAT as indicated at checkout.

Cancellation and refunds. You may cancel at any time; cancellation stops future renewals and your membership (and price lock) ends at the end of the paid period. If you purchase as a consumer, you have a statutory 14-day right to cancel from the date of purchase for a full refund. If you purchase as a business, annual fees are non-refundable after 14 days except where the law requires otherwise. We do not refund partial periods.

If we discontinue. If we permanently discontinue CRAFTtrail during a paid annual period, we will refund the unused portion of that period pro rata. That refund is the full extent of our obligation on discontinuation, subject to section 8.

Your records are unaffected by membership status in every case: they live in your browser, they are yours, and they remain exportable whether you are a member, cancel, or never pay us anything.

9. Intellectual property

The CRAFTtrail software, brand, designs and documentation are ours. These terms grant you a personal, revocable, non-exclusive right to use the service. Nothing transfers ownership of the software to you.

Your records and certificates remain yours.

10. Changes to these terms

We may update these terms. The current version is always at crafttrail.ai, with the date at the top. Continuing to use the service after a change means you accept it.

11. Governing law

These terms are governed by the laws of England and Wales, and the courts of England and Wales have exclusive jurisdiction.